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Buzz! Comes To India

Atindriya Bose (Country manager Sony Computer Entertainment)at the launch event of Buzz - The Maha Quiz game..jpg

I’ve always been a huge fan of quizzes, having been through hundreds of contests all through school, college and even the workplace. I’ve even spent a small fortune on Microsoft Encarta just so that my brain can be treated like a soft punching bag for hundreds of hours by the MindMaze’s dungeon dwellers. So when I first saw Buzz! almost two years back, it was head-over-heels love at first sight, with other games getting completely ignored until the disc gave up the ghost from overuse. But for all us Indian gamers that can’t wait until around March for the next-gen version of Buzz! Quiz TV for the PS3, SCEE, eager to duplicate the SingStar Bollywood experience, has launched an Indianized version of Buzz! The Mega Quiz, finally bringing the cheesier-than-cheesecake Buzz and his lovely redheaded assistant Rose (you know, the one with the exploding bustline in a Size 6 dress) officially to the country.

Working with the local quizzing legend Derek O’Brien and his talented team, Buzz! The Maha Quiz - now with 40% localized content (yum!) - looks like its set to complement the thousands of general knowledge questions already in the game with an assortment of questions that should be “more relevant to the Indian audience”. I guess that probably means that they’ve swapped out a lot of the Hollywood and Western music content for Bollywood films and songs (uh-oh!) and replaced a lot of the general knowledge trivia geared towards the Americas and Europe in favor of India - which is something that we’re really happy to see.

From left to right - Radhakrishnan,Rajeev Masand,Neil Mukesh,Sreesanth & Sonia Mehra.jpg

Launching the game at the swank Vie Lounge in Mumbai last Thursday, Sony Computer Entertainment India’s Country Manager, Atindriya Bose joined big-ticket personalities (what, no David Amor?) including cricketing firestorm Sreesanth, Radhakrishnan from NEO Sports, Rajeev Masand from CNN IBN and Bollywood celebs Neil Mukesh and Sonia Mehra in the first official Buzz! quiz in the country. We’re not really sure who won that round, but in an official press release sent our way, Atindriya Bose quipped:

Buzz enjoys a tremendous fan following across the globe because of three key elements - accessibility, character and sociability. It’s the live-in-your-living-room game show experience that everyone can enjoy, thanks to the Buzz! Buzzers. The cheeky personality of Buzz guides the tone of the game and related communications, setting it apart from bland competitors. Rose with her vixen-like appearance and appeal, also adds glamour to the game. After the success of Singstar Bollywood, it is only natural that we bring in Indian game contents in such a popular franchise as Buzz! ™: The Maha Quiz.

Amen, but wait… “bland competitors”? Was that a dig at the terrible voice acting and the annoying IR-based “Big Button Pad” controllers for Scene It? Lights, Camera, Action that turned out to be infuriating ripoffs of the Buzz! Buzzer? Oh well, we’re just happy that Sony India has released a great party game for the PS2 and has gone to enough trouble to show that they care about actually generating localized content for their games, instead of just importing the generic UK versions we are so used to getting. We’re still to get our most eager hands on the game, but this definitely looks like it could knock Guitar Hero off from its “Most Played Game at Parties” throne. Buzz! The Maha Quiz is priced at INR 1499 and is available now at all game outlets.

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